Kimbo Announces Partnership with Hit Series Hotel Costiera
Kimbo, the iconic Neapolitan coffee brand, is excited to announce its partnership with the international action/drama series Hotel Costiera. The series, filmed in English and directed by Emmy Award winner Adam Bernstein and Giacomo Martelli, is set against the stunning backdrop of the Amalfi Coast and the Gulf of Naples.
Starring Jesse Williams (Grey’s Anatomy) as Daniel “DD” De Luca, a former Marine working as a “problem solver” at an exclusive luxury hotel in Positano, the show boasts an outstanding international and Italian cast. Hotel Costiera is available exclusively on Amazon Prime Video in Italy, France, Spain, Portugal, and English-speaking countries including the UK, Ireland, the United States, Canada, Australia, and New Zealand.
Kimbo Coffee Takes Center Stage
As a part of an innovative product placement project, Kimbo coffee becomes an integral part of the story through the bar owned by co-protagonist Bignè (Antonio Gerardi). The bar, a symbolic meeting place for key conversations among the characters, is a branded Kimbo space for socializing and connecting. The series’ script, as well as everyday life, showcases coffee rituals as an important part of Italian culture in a contemporary and international way.
Collaboration with Jesse Williams
The partnership between Kimbo and Hotel Costiera is further enriched by the direct involvement of lead actor Jesse Williams, who will support Kimbo internationally. Branded content featuring Williams has been and will be released online, strengthening the bond between Neapolitan tradition and a cosmopolitan audience.
Exclusive Events in Positano and Rome
Kimbo played a prominent role in two exclusive events organized by Lux Vide and Prime Video to launch the series in Italy. The Influencer Day at Torre Sponda in Positano offered an immersive experience for international creators, including a Neapolitan coffee masterclass curated by Kimbo. The official premiere in Rome at The Space Moderno cinema also had a heavy Kimbo presence, with a red carpet, signature coffee cocktails, and the cast, celebrities, and international press in attendance.
Bridging Tradition and International Lifestyle
Kimbo’s Head of Marketing, Massimiliano Scala, states that, “With this partnership, Kimbo consolidates its vocation as the ambassador of Neapolitan excellence worldwide, bringing the authenticity of Italian coffee into an international narrative and lifestyle context, capable of appealing to both Italian and global audiences.” He adds, “Through Hotel Costiera, Kimbo, the coffee of Naples, is now also a protagonist on Prime Video.”
Kimbo Brings Neapolitan Coffee Excellence to the World
A symbol of Neapolitan coffee and a true ambassador of Italian tradition, Kimbo continues to strengthen its presence in international markets. With subsidiaries in the USA and UK, Kimbo is available in over 100 countries, carrying the quality, expertise, and passion that have defined the brand since its founding in 1963.
Luca Piccini, Director of Kimbo’s International Business Unit, comments on the company’s growth, stating, “Internationalization is a cornerstone of our growth. Our mission is to share the coffee of Naples with the world – not only as a product of excellence but as a unique experience that brings together people and cultures.” With a range of offerings for retail, HoReCa, and new frontiers of at-home and out-of-home consumption, Kimbo stands as an ambassador of a lifestyle rooted in taste, conviviality, and quality.
For more information, please contact:
Ciro Cacciola
SERVICE DE PRESSE KIMBO
mobile +39 335 6919340
ciro.cacciola@gmail.com
WEBSITE:
www.kimbo.it
Derick is an experienced reporter having held multiple senior roles for large publishers across Europe. Specialist subjects include small business and financial emerging markets.