Graphit Lifestyle, an investment company and marketing agency, has acquired a 20 percent stake in IONIQ Skincare, a company that has been making waves in the skincare industry with its patented Magnetic Skin Technology. The partnership between the two companies is set to merge innovative skincare technology with strategic brand expertise.
IONIQ Skincare, originally founded as a corporate start-up within the WAGNER Group, has become a pioneer in skincare technology after eight years of intensive research. In 2021, the company launched its award-winning skincare system, which combines cutting-edge electrohydrodynamic (EHD) spray technology with Magnetic Skin Technology. This allows for even, efficient, and touch-free application, making it both resource-efficient and innovative.
“Our goal is not only to position the brand internationally but also to drive its sustainable growth,” explain Franziska Piëch and Taskin Yüksel, founders of Graphit Lifestyle. Guido Bergman, CEO of WAGNER, adds, “With Graphit Lifestyle as a strong partner, we will unlock IONIQ Skincare’s full potential and elevate the brand to a new level.”
This strategic partnership between Graphit Lifestyle and IONIQ Skincare will provide the latter with immediate access to a premier network of industry experts, marketing strategists, and investors, allowing for new growth opportunities. The main focus of this collaboration is to strengthen the brand identity of IONIQ Skincare and position it as an iconic, technology-driven beauty brand.
More information about IONIQ Skincare can be found on their website, www.ioniqskin.com. Pictures are also available in the media database.
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Derick is an experienced reporter having held multiple senior roles for large publishers across Europe. Specialist subjects include small business and financial emerging markets.