Equivital and ADInstruments Partner to Revolutionize Physiological Monitoring in Research Settings
Equivital, a leading provider of wearable physiological monitoring solutions, has announced a strategic partnership with ADInstruments, a renowned leader in data acquisition and analysis systems for the life sciences industry. This collaboration aims to elevate the standard of physiological data provision and analysis in research settings worldwide.
The partnership will see Equivital’s TnR range of products integrated into ADInstruments’ LabChart software, providing researchers with unparalleled insights into human physiology. As part of this agreement, all of Equivital’s research customers outside of the UK, Europe, United States, and Canada will work directly with ADInstruments to fulfil their hardware and software requirements.
This partnership will have a significant impact on key sectors, including the academic market, sports performance market, human factors testing, and neuro-marketing. By providing cutting-edge physiological monitoring technology, Equivital and ADInstruments aim to foster innovation and drive scientific discovery in academic settings. Their comprehensive solutions for optimizing performance, enhancing training protocols, and maximizing athletic potential will benefit elite athletes, commercial fitness centers, and sports enthusiasts alike.
In addition, the integration of physiological data with human factors testing will provide researchers with invaluable insights into human behavior, cognitive function, and performance under various conditions. This will drive advancements in human-centered design and safety. Furthermore, the use of physiological metrics for neuro-marketing applications will enable marketers to better understand consumer behavior, preferences, and emotional responses, ultimately informing more targeted and effective marketing strategies.
Dr. Ekta Sood, Chief Product Officer at Equivital, expressed her excitement about the partnership, stating, “We are thrilled to join forces with ADInstruments to deliver innovative solutions that empower researchers across diverse fields. By combining Equivital’s state-of-the-art wearable technology with ADInstruments’ expertise in data analysis, we are poised to revolutionize physiological monitoring and advance scientific discovery.”
Brandon Bucher, Head of Research at ADInstruments, also commented on the partnership, saying, “We’re very excited to strengthen our relationship with Equivital through the exclusive distribution of their LifeMonitor to research scientists in territories where our network and collaboration with scientists is already very strong. We’re looking forward to continuing our work with Equivital (Hidalgo) and making science easier for researchers throughout the world.”
This partnership between Equivital and ADInstruments is set to revolutionize the field of physiological monitoring and drive advancements in various research fields. With their combined expertise and cutting-edge technology, they are poised to make a significant impact on the way researchers collect and analyze data, ultimately leading to new discoveries and advancements in human health and performance.
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