Finnair, recently voted the Best Airline in Northern Europe for the 14th consecutive year at the World Airline Awards by Skytrax in 2024, has announced its adoption of Airline Economics by Skailark. Skailark, a Data as a Service company, provides its customers with highly accurate cost and revenue data insights.
On Tuesday, September 10, 2024, Skailark and Finnair formalized their partnership in Munich and Helsinki. Skailark’s CEO & Founder, Dr. Christian Soyk, expressed excitement about the collaboration, stating, “We are delighted to announce our partnership with Finnair, recently named Northern Europe’s best Airline, as a new client in Europe. We are looking forward to supporting Finnair with our digital twin, providing the most accurate cost and revenue data in the airline industry through our bottom-up modelling approach.”
Christine Rovelli, Senior Vice President of Strategy & Fleet at Finnair, shared similar sentiments, saying, “At Finnair, we follow a data-driven approach to help make our strategy and planning processes even more robust and efficient. We put Skailark through a tough data validation and were pleased to see the accuracy and granularity of the data. We look forward to working with the Skailark team as we focus on operational efficiency.”
Skailark’s Airline Economics will enable Finnair to make well-informed decisions in a market that is experiencing significant traffic growth. The data insights provided by Skailark’s digital twin will include unparalleled market and competitor insights, further supporting profitability and growth targets. This long-term contract with Finnair adds further validation to Skailark’s use cases, data, and digital twin approach, which have been utilized by leading aviation brands worldwide.
Airline Economics by Skailark utilizes big data from the entire industry and proprietary advanced machine learning models (ML) to generate relevant cost and revenue data by route, O&D, or aircraft type. The cost data can also be adjusted by sector length to ensure comparability with other operators.
Skailark, recently added to the 2024 Startup Universe compiled by Amadeus, is empowering the world of aviation with unparalleled data insights. Their cloud-based interface allows for unparalleled competitive insights and dynamic modelling capabilities, providing a digital twin (data image) of the global aviation industry. The highly accurate data has already been used by the strongest brands in aviation, consulting, media publishers, and the financial services industry.
Finnair, a network airline specializing in connecting passenger and cargo traffic between Asia, the Middle East, North America, and Europe, is the only airline with year-round direct flights to Lapland. Customers have consistently chosen Finnair as the Best Airline in Northern Europe in the Skytrax Awards for 14 years in a row. Finnair is also a member of the oneworld alliance and has its shares quoted on the Nasdaq Helsinki stock exchange.
For further information, please contact:
Skailark GmbH
Lenggrieser Str. 16
81371 Munich
Contact for enquiries:
Aurelius Noell
aurelius@skailark.com
+43 676 6583567
Finnair media desk
comms@finnair.com
+358 9 818 4020
Derick is an experienced reporter having held multiple senior roles for large publishers across Europe. Specialist subjects include small business and financial emerging markets.