ELATEC GmbH, a leading global provider of user authentication and identification solutions, has announced the expansion of responsibilities for Gerhard Burits, who will now serve as the company’s CEO. With his in-depth knowledge of the company structure and strategic foresight, Burits is well-equipped to reinforce ELATEC’s position as an innovation leader in global competition. He will be joined in this role by Paul Massey, who will also serve as the company’s COO.
Burits joined ELATEC in June 2020 as Chief Financial Officer (CFO) and has since made significant contributions to the company’s financial stability and international growth. As CEO, he is determined to further enhance ELATEC’s technological lead, strengthen its global presence, and spur the company’s growth. The previous CEO, Robert Helgerth, will be retiring after a successful career and is thanked for his contributions to the company’s growth and stability.
Under the joint leadership of Burits and Massey, ELATEC will continue its global expansion with a focus on maintaining its commitment to quality “Made in Germany.” “Our mission is to further develop ELATEC as a technology leader,” says Burits. “The key to that lies in the innovative strength of our core areas of expertise and in promoting our employees.” Massey adds, “Our aim is to consolidate and expand our position as a leading provider of innovative and future-proof access systems.”
ELATEC’s core areas of expertise include access control, fleet management, machine authentication, electric vehicle charging, secure printing, and kiosks. The company’s innovative solutions, which combine advanced authentication software, multi-frequency readers, and top-quality service and support, are used in a wide range of industries and applications.
Founded in 1988 and headquartered in Munich, Germany, ELATEC is now represented at 19 locations worldwide. For more information, please visit www.elatec.com.
Contact Information:
ELATEC GmbH
Anna Vanessa Evertz
Zeppelinstraße 1
82178 Puchheim
Germany
Tel.: +49895529961-180
E-mail: a.evertz@elatec.com
Agency Contact:
Maisberger GmbH
Claudius-Keller-Str. 3c
81669 Munich
Germany
E-mail: elatec@maisberger.com
Derick is an experienced reporter having held multiple senior roles for large publishers across Europe. Specialist subjects include small business and financial emerging markets.