Halten Records LLC, an Electronic Dance Music (EDM) company, is looking to disrupt traditional financing models by gauging investor interest in songs currently in production. The company believes this will revolutionize music distribution, and has identified three main areas in which this transformation could occur.
The first is in music distribution, as early forms of traction metrics or social proof could enable discussions with angel investors, venture capital firms, businesses, crowdfunding, and record labels. Alternatively, the right branding and marketing partners could allow for a different route to securing distribution.
The second area is fan engagement. By allowing the general public to invest as little as $100, investors can make an impact in an artist’s career. This could allow for meaningful journeys to be shared, with the possibility of rewards for early fans or investors in the form of financial or unique experiences.
The third area is facilitated by technology, and the market now includes initiatives such as Warner Music Group (WMG) and Polygon’s accelerator and Universal Music Group (UMG) and YouTube’s AI Incubator. These initiatives focus on established artists, but data can be used to test commercial viability, international licensing interest, and collaborative branding for lesser-known artists.
Halten Records is now open to collaborating with parties wishing to drive innovation or lead the industry forward in any of these areas. To preview Halten’s EDM tracks and learn more, please visit https://haltenrecords.com/.
Halten Records LLC is currently “testing the waters” to gauge investor interest in an offering under Regulation Crowdfunding. No money or other consideration is being solicited, and no part of the purchase price will be received until a Form C is filed and only through Wefunder’s platform. Any indication of interest involves no obligation or commitment of any kind.
Halten Records LLC, an Electronic Dance Music (EDM) company, is looking to revolutionize how music is distributed by gauging investor interest in songs currently in production. The company has identified three main areas in which this transformation could occur; music distribution, fan engagement and technology.
The music distribution area can be revolutionized by early forms of traction metrics or social proof, which could enable discussions with angel investors, venture capital firms, businesses, crowdfunding, and record labels. Alternatively, the right branding and marketing partners could allow for a different route to securing distribution.
Fan engagement could also be drastically altered, as the general public can now invest as little as $100 and make an impact in an artist’s career. This could allow for meaningful journeys to be shared, with the possibility of rewards for early fans or investors in the form of financial or unique experiences.
Technology is also helping to facilitate the industry shift, with initiatives such as Warner Music Group (WMG) and Polygon’s accelerator and Universal Music Group (UMG) and YouTube’s AI Incubator. These initiatives focus on established artists, but data can also be used to test commercial viability, international licensing interest, and collaborative branding for lesser-known artists.
Halten Records is now open to collaborating with parties wishing to drive innovation or lead the industry forward in any of these areas. To preview Halten’s EDM tracks and learn more, please visit https://haltenrecords.com/. The company is currently “testing the waters” to gauge investor interest in an offering under Regulation Crowdfunding, and any indication of interest involves no obligation or commitment of any kind.
Derick is an experienced reporter having held multiple senior roles for large publishers across Europe. Specialist subjects include small business and financial emerging markets.