Headpoint Advisors, a leading corporate finance advisory firm, has successfully advised the shareholders of Pinnock Brothers Limited on the sale of their business to AIM-listed NWF Group Plc. The deal, completed in April 2025, marks a significant milestone in the consolidation of the UK’s fragmented fuel market and strengthens NWF Fuels’ strategic expansion across southern England.
Pinnock Brothers, a fourth-generation family-owned fuel distributor with a heritage spanning over 150 years, has joined forces with NWF Group, one of the UK’s leading fuel distribution groups. The move brings together Pinnock Brothers’ loyal customer base and strategically located depots in Thatcham and Kintbury with NWF Fuels’ annual delivery of over 650 million litres of fuel from their headquarters in Nantwich.
The former owner of Pinnock Brothers, Andrew Pinnock, expressed his gratitude to Headpoint for their support and guidance throughout the sale process. He also acknowledged the role of Headpoint in providing the courage to see the deal through to completion.
Mark Wilson, Partner at Headpoint Advisors, commented on the privilege of being trusted to advise on the sale of such a highly respected family business. He also highlighted the firm’s commitment to delivering deals that ensure the continuation of a business’ legacy, while achieving a great outcome for the owners.
This is not the first time Headpoint has advised in the oil distribution space, having previously worked on the sale of Oxfordshire-based Sweetfuels to NWF. This has further solidified Headpoint’s reputation as the go-to advisor for family-owned businesses in this evolving sector.
The Headpoint deal team included Mark Wilson, Oliver Stephens, and Joseph Lowe, while legal and tax advice to the shareholders was provided by Graham Spalding, Nicola Vernan, and Lee Thompson of Lodders Solicitors LLP, Lisa Stevenson of Parisi Tax LLP, and Chris Davies and Sarah Lee at UHY Ross Brooke.
NWF was advised by CEO Chris Belsham, supported by Dave Walmsley, Managing Director of NWF Fuels, and Amar Bilal Anwar. Legal counsel was provided by Rupert Gill and the team at Brabners, alongside Ros Jones of Dow Schofield Watts.
About Headpoint Advisors:
Headpoint Advisors is a corporate finance advisory firm that specializes in helping ambitious business owners navigate complex sales, acquisitions, and capital events. With a focus on owner-managed and family-run businesses, Headpoint combines strategic insight with hands-on deal execution. The firm is particularly renowned for its work in fragmented markets such as oil distribution, professional services, and specialist manufacturing, where consolidation and timing are crucial factors.
For more information, visit www.headpoint.co.uk.
Derick is an experienced reporter having held multiple senior roles for large publishers across Europe. Specialist subjects include small business and financial emerging markets.