QA, Europe’s leading AI technology and digital training partner, has partnered with Notion, a globally recognised performance improvement consultancy, to launch the STAR® Manager solution. The groundbreaking programme is built on the proven methodology of Operational Coaching® and aims to address the deep-rooted management capability gaps that are failing to engage a new generation.
Amidst accelerating technological disruption, economic uncertainty, and a multi-generational workforce, effective management is no longer optional; it is critical. However, many leaders are struggling to adapt to the changing landscape and are at risk of burnout, high employee turnover, and a failure to build agile, high-performing teams.
In response to this urgent need, QA and Notion have joined forces to provide a scalable and measurable approach to unlocking workforce potential and enhancing organisational resilience. As the leader in workplace transformation, QA believes that it is time to stop patching a broken system and lead a necessary revolution in management capability.
“The ability to lead effectively through constant change is no longer a nice-to-have; it’s fundamental to organisational commercial performance,” said Megan Sutton, Portfolio Director for Leadership and Management at QA. “The STAR® Manager programme helps managers to shift from overwhelmed doers to strategic enablers, enhancing the creativity and capability of their teams. We’re proud to partner with Notion to deliver this transformative programme at scale.”
At the heart of the STAR® Manager solution is Operational Coaching®, a scientifically validated approach that fosters a mindset shift and equips managers with practical, engagement-driven communication skills. Instead of relying on traditional command-and-control tactics, managers learn to ask powerful questions, listen actively, and empower their teams to take ownership and innovate.
“Operational Coaching® redefines the purpose of management,” said Dominic Ashley-Timms, CEO of Notion. “It builds an inclusive, collaborative culture that uncovers the hidden potential within every team. We’re delighted that QA is championing this approach to help clients revolutionise management performance at a pivotal time.”
The STAR® Manager solution has been backed by a large-scale study commissioned by the UK Government and conducted by the London School of Economics (LSE). The results showed a 70% increase in time spent coaching in the flow of work, resulting in significant gains in employee engagement, retention, and productivity. Organisations also saw a 74x return on investment, making a compelling case for strategic human capital development.
Through the STAR® Manager programme, QA’s clients can embed a future-ready management framework that delivers enhanced productivity and profitability, stronger employee engagement and retention, greater innovation and adaptability, a pipeline of agile, future-ready leaders, and optimised talent.
QA remains committed to delivering impactful, scalable training solutions that meet the evolving needs of modern businesses. The STAR® Manager solution is now available through QA, offering a flexible pathway to embed Operational Coaching® across organisations.
To learn more about the STAR® solution and how Operational Coaching® can transform your organisation’s performance, please visit: https://www.qa.com/browse/partners/star-manager/.
About QA:
QA is the largest tech training company in the UK and Europe’s leading AI technology and digital training partner. They teach the critical AI, technology, digital, and human skills needed to transform and succeed in a changing world. For over 40 years, organisations have trusted QA to transform the capabilities of their people. Their tailored learning solutions include apprenticeships, instructor-led, and self-paced modalities for individuals and cohorts. Discover why over 4000 organisations trust QA to apply skills back to their business.
About Notion:
Notion is a globally recognised performance improvement consultancy with over 25 years of experience. Their innovative STAR® model is a unique management behavioural model designed to tackle the global engagement crisis and revolutionise the purpose of management and coaching in the workplace. Co-founders Dominic Ashley-Timms and Laura Ashley-Timms developed the groundbreaking and now academically proven STAR® solution to help leaders incorporate Operational Coaching® skills into their day-to-day management style, leading to higher levels of staff engagement, productivity, inclusion, and collaboration.
For more information about the STAR® solution, and to discover how Operational Coaching® can transform your organisation’s performance, please visit: https://www.qa.com/browse/partners/star-manager/.
Derick is an experienced reporter having held multiple senior roles for large publishers across Europe. Specialist subjects include small business and financial emerging markets.