Mum-Founded SilverStars Care Grows Rapidly While Putting People Before Profit

SilverStars Care, a care provider founded by a mother with a mission to transform the sector, is preparing for further expansion after becoming one of Dorset’s most trusted and fastest-growing care companies.

Founded in 2017 by Ewelina Wiesner, the business was inspired by her lived experience. As a devoted carer and mum to three children, she saw just how tough the system could be—both for the people receiving care and those delivering it.

“I loved my job, but once I became a mum, I realised just how inflexible and unsupportive the system really was — for carers and clients,” Ewelina said. “It needed to change, and I was determined to be part of that change.”

Today, SilverStars Care employs 50 staff, with a £1.8 million turnover, and continues to put people at the heart of everything it does. The company builds care plans around individuals, not timetables, creating meaningful relationships and consistent support.

Ewelina tackled the staffing crisis head-on by offering a work environment that values flexibility, diversity, and emotional wellbeing. Her emphasis on building a happy, healthy team has attracted a strong network of skilled care professionals.

When the pandemic struck, instead of scaling back, she invested in expanding the office team to better support field staff and maintain high standards of care. “Our carers give so much of themselves, emotionally and physically. It’s our responsibility to take care of them too,” Ewelina said.

The result is a business that families trust and appreciate deeply. “We get letters, cards, emails from people saying we made a difference when they needed it most. That’s everything to us.”

Now, the company is preparing to launch live-in care and respite services to help relieve the pressure on family carers. Ewelina is particularly passionate about creating a service that offers reassurance without guilt.

“Family carers need time to breathe, and to know their loved ones are still receiving outstanding care.”

To maintain a personal touch as the company grows, Ewelina is also planning to hire a dedicated customer service lead — someone who can be a friendly, familiar point of contact for clients and their families.

“At the end of the day, care isn’t just a service — it’s a relationship,” added Ewelina. “We’re here to make sure people feel seen, supported, and truly cared for — every single day.”

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