Daedalus, a newly established branding and design agency, has opened its doors in Long Buckby, Northamptonshire, with a mission to deliver innovative, client-centred solutions. Founded by creative partners Natalie Snee and Jack Castro, the agency is focused on helping businesses and organisations, particularly in the education sector, stand out with bespoke, impactful design.
The agency offers a suite of services, including branding, graphic design, and the creation of learning resources. With a passion for supporting SMEs and education providers, Daedalus is committed to transforming communications and course materials into engaging, accessible tools that inspire and inform audiences.
“We’ve always been passionate about the power of education to change lives,” said Natalie Snee, who has over a decade of design experience. “By partnering with organisations in this sector, we aim to create designs that not only look great but also enhance the learning experience.”
Jack Castro echoed her sentiments: “We want to take the stress out of branding and design for educators and businesses alike, delivering solutions that are as innovative as they are practical.”
The story of Daedalus is one of resilience and determination. In 2017, Natalie left her job to start the business, but a month later, their five-year-old son was diagnosed with a life-threatening illness. Natalie spent 18 months living in hospital with him as he underwent six critical surgeries, while Jack balanced work, caring for their younger child, and hospital visits. Despite these challenges, the couple’s vision for Daedalus grew stronger, and they used their experiences to shape a business with purpose and passion.
Daedalus is already working with a variety of SMEs and aims to expand its reach as a trusted partner for businesses looking to grow. Services include rebranding, developing tailored literature and graphics, and creating e-books and training collateral.
To learn more about Daedalus, visit daedalus-it.co.uk or connect on LinkedIn, Facebook, and Instagram.
