Team GB has announced VOW Nutrition as an Official Nutrition Licensee ahead of the Paris 2024 Olympic Games. Olympic medallists Matt Richards and Daryll Neita have been signed up as athlete ambassadors and will be supported by VOW with quality nutrition to fuel their respective journeys.
The collaboration between Team GB and VOW Nutrition will also introduce a brand-new collection of official product accessories, including co-branded shakers and water bottles, with some innovative new packaging concepts.
VOW, which was founded in Britain in 2019, has a track record of working with esteemed athletes and sporting governing bodies, and is a trusted provider of top-quality, batch tested and Informed Sport Accredited supplements, including creatine, protein, amino acids, and pre-workout items.
Simon Stevens, CEO of VOW Nutrition, commented, “We are immensely proud to collaborate with Team GB in anticipation of the Paris 2024 Olympic Games. All our products are made in Great Britain, currently available in over 1400 Boots stores and 758 Holland & Barrett stores. Moreover, our packaging is produced domestically and is 100% recyclable. We are excited to work with Team GB and look forward to a successful Paris 2024 Olympic Games.”
Matt Richards, who won gold in the 4x200m freestyle event at Tokyo 2020, added, “The Paris 2024 Olympic Games is as close as it gets to a home Games, so we anticipate an electric atmosphere. I’m determined to surpass my previous performance and strive for even more medals in Paris for the team. Partnering with VOW Nutrition is an exciting opportunity to explore what we can accomplish together.”
VOW Nutrition was founded in Britain in 2019 and is Informed Sport approved. Their products are available in over 1400 Boots stores and 758 Holland & Barrett stores, with all packaging produced domestically and 100% recyclable. Team GB and VOW Nutrition are now collaborating in anticipation of the Paris 2024 Olympic Games.
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