London’s premier cocktail events company, room two, is redefining the UK cocktail scene with their unique approach to drink experiences. Founded in 2020, the company brings together a diverse team of professionals with backgrounds in film, music, and interior design to create immersive, multi-sensory experiences that blur the lines between bar, set, and experience.
Driven by a mission to translate feeling into flavour, room two’s distinctive approach integrates taste, texture, music, energy, and design, creating unforgettable experiences for guests. The team’s methodology distinguishes them in the UK cocktail events industry, with a focus on storytelling and collaboration.
“Our goal is to push boundaries and bring the intimacy, energy, and togetherness found in late-night dancefloors into the world of luxury events,” says Max McCormick, co-founder of room two. With a passion for innovation, the company’s approach to cocktail creation starts with a feeling, developing drink concepts around music, mood boards, moments, and stories.
room two’s impressive client portfolio includes collaborations with distinguished brands such as Prada, Huntsman, The American Embassy, Space NK, Singleton whisky, and Henry Holland Studio. Actress Sienna Miller praised the company, saying “room two made the night truly special, every drink was like a little work of art.” Huntsman (Saville Row) also raved about their experience, stating, “Quite possibly the best martini we’ve ever been served.”
For a recent event with Space NK, room two created four bespoke cocktails inspired by the retailer’s top-selling fragrances, showcasing their exceptional creativity in the UK cocktail scene. Their commitment to innovation and collaboration is also evident in their partnership with acclaimed food stylist Kirthana on projects such as a multi-sensory supper with Singleton whisky and Henry Holland Studio.
One of room two’s most immersive concepts is “Dancing on the Bar,” a pop-up that combines a high-fidelity listening lounge with a backgammon bar and cocktail menu. Guests can sip on room two drinks, enjoy bar snacks curated by guest chefs, and play games while listening to carefully selected records on an audiophile-grade sound system.
This season, room two is launching the first “Dancing on the Bar” pop-up in London, inviting expressions of interest from aligned brands, venues, and collaborators interested in supporting or partnering on the launch. Additionally, the team runs a supper club series called “təˈɡeð.ər,” bringing together interesting people over food, drinks, and conversation in support of various causes.
In line with their commitment to sustainability, room two works closely with East London distillers and collaborates with catering teams to collect and reuse food waste, turning discarded fruit into garnishes, syrups, and shrubs.
About room two:
room two is a leading London-based cocktail events company specializing in creating immersive, multi-sensory drink experiences for luxury brands and high-profile events. Founded in 2020 by industry veterans with backgrounds spanning film, music, and design, room two has established itself as a pioneer in innovative cocktail experiences throughout the United Kingdom.
For media inquiries or collaboration opportunities, please contact:
Website: www.roomtwo.london
Instagram: @roomtwo.cocktails
Derick is an experienced reporter having held multiple senior roles for large publishers across Europe. Specialist subjects include small business and financial emerging markets.