“Shiftmove has acquired Optimum Automotive, a French fleet management company, in an effort to solidify their position as a leader in the industry.”

Shiftmove, a German-Swiss platform for fleet management software, has announced its acquisition of Optimum Automotive, a French digital fleet management platform. The acquisition, which was finalized on Tuesday, October 15th, 2024, will allow Shiftmove to expand into France, Europe’s largest fleet market.

Shiftmove, formed in 2023 from the merger of two leading fleet management companies, Avrios and Vimcar, aims to become Europe’s market leader for digital fleet solutions by 2027. With this acquisition, the company hopes to increase the efficiency of over one million commercial vehicles.

Optimum Automotive, which currently operates in France, Portugal, Spain, and Africa, has 107 employees, 7,500 customers, and manages 200,000 vehicles. The combined companies will employ over 350 people and support more than 18,000 corporate customers with over 550,000 vehicles under management. These customers come from a variety of industries, including construction, technical support, healthcare, production, and administration.

This acquisition is a significant step towards consolidation and digitalization of the European fleet and mobility management market. Shiftmove’s unique combination of AI-supported software and telematics solutions allows businesses of all sizes to manage their vehicle fleets more efficiently and make the switch to low-emission mobility. Some of Shiftmove’s current clients include Hotpoint UK Appliances, Actavo, All Saved, DB Schenker, McMakler, and flaschenpost.de.

According to Francine Gervazio, CEO of Shiftmove, the company has a clear vision to manage more than one million vehicles through their cloud-based software solutions by 2027. She also notes that the pressure on companies to meet sustainability goals is growing, with stricter regulations and rising costs for fuel, insurance, and repairs. Shiftmove’s software solutions aim to help companies save costs and resources while planning for the transition to alternative drive types.

Daniel Vassallucci, CEO and Founder of Optimum Automotive, also expressed his enthusiasm for the acquisition, stating that it will take the company to the next level of growth and help them become the European market leader for integrated telematics and software solutions for corporate fleets. He believes that the two companies’ product portfolios complement each other perfectly and will provide a strong offering for their joint fleet customers across Europe.

Shiftmove is backed by global tech-investment company Battery Ventures, based in Boston, USA. For press inquiries, please contact Angela Zippelius at press@shiftmove.com.

Derick is an experienced reporter having held multiple senior roles for large publishers across Europe. Specialist subjects include small business and financial emerging markets.

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