Lincolnshire business coach Steph Ward has announced strong initial outcomes for the Evergreen Academy, her newly launched online venture. Within only three months, the programme has recorded encouraging sales figures, built a promising revenue pipeline, and highlighted the viability of automated income systems for professionals in service-driven industries.
The Evergreen Academy emerged from Ward’s long search for a business model that offered both dependable financial returns and the lifestyle flexibility she sought for her family. Drawing from her corporate background at Siemens and her experience at Ward Holmes, she designed a six-stage framework that enables coaches and consultants to turn their knowledge into streamlined digital income.
Her approach has now been proven commercially, having generated a £75,000 pipeline on an advertising budget of under £800. This early success confirms that automated, scalable revenue streams are within reach for smaller service-based enterprises. Ward’s commitment to automation was influenced by her experience of motherhood and the realisation that traditional working patterns placed firm limits on personal and professional freedom.
“I never valued my time as much as until I had a child, and then I realised that time was all that mattered,” she stated. “Nobody starts a business expecting to work harder than ever before for less money, but that is the reality for many when their income depends entirely on personal output.”
A central aspect of the academy is its “meta-experience,” which allows clients to construct their own evergreen course while completing one. “Clients are with me because my process works,” Ward continued. “Many had never heard of me before my systems brought us together, which is exactly the point.”
Among the early success stories is a participant who created a grief counselling offer from scratch. Initially hesitant about appearing on camera, she developed her skills over three months, moving from private journaling to confidently presenting video content that reflects her purpose-led work. Ward explains that such progress is crucial in equipping coaches to create long-lasting digital assets.
As the academy looks to the start of 2026, its support will expand to include specialist resources such as technology drop-in sessions and legal advice on intellectual property matters. These additions are being introduced in response to client needs in areas that frequently delay digital product development.
To learn more about the Evergreen Academy, visit: go.theforward.biz/freetrainingpr
