Geneva’s iconic Fairmont Grand Hotel is set to host the largest and most comprehensive auction of hotel contents ever held in Europe in February 2025. This significant event offers the opportunity for individuals, hospitality operators, and design enthusiasts to own a piece of history from this prestigious 5-star hotel-led complex before it undergoes a visionary transformation.
Over the course of four days, approximately 6000 unique lots will be up for sale, including furnishings, artwork, and accessories from guest bedrooms, as well as assets from the hotel’s restaurants, banqueting halls, commercial kitchens, terrace furniture, and even the renowned Théâtre du Léman.
According to auction director Simon Rose, this event is more than just a sale, it is a landmark event that will capture the attention of operators, collectors, and fans from around the world, offering a unique opportunity to acquire a piece of the hotel’s history.
The Fairmont hotel temporarily closed its doors at the end of 2024 to undergo a major transformation, starting in Q2 2025. Once complete, the revitalized property will stand as an emblem of forward-thinking design and sustainable luxury, destined to become a new icon in Geneva for both the local community and global visitors alike. It will continue the hotel’s legacy of excellence and offer its guests an unparalleled experience in the years to come.
Since its opening in 1885, the Grand Hotel Geneva has been a leader in the luxury hospitality industry, earning a reputation as one of Switzerland’s leading and largest 5-star hotels. With its prime location on the shores of Lake Geneva, offering stunning views of the Jet d’Eau fountain, Mont Blanc, and the French Alps, the hotel has become a beloved destination for travelers from around the world. Boasting 412 refined rooms and suites, several high-end restaurants, a spa complex, a 1,400-seat theatre, and the Java nightclub, the Fairmont Grand Hotel Geneva has set an unmatched standard in luxury. The upcoming renovation marks the next chapter in this extraordinary legacy, ensuring the hotel continues to offer its guests an unparalleled experience in the years to come.
The auction will be conducted by Pro Auction, the specialist hospitality sector auction house, and will take place at the hotel from 17-20 February 2025, starting at 10.00 CET each day. Online bidding will also be available via a live webcast. Viewing is available by arrangement with the auctioneers from February 10, 2025, and the catalogue can be downloaded from the bidding website: https://tinyurl.com/The-Geneva-Sale.
For media inquiries, please contact Christophe Lamps at cla@dynamicsgroup.ch or +41 79 476 26 87. Contact details for Pro Auction Ltd are Simon Rose at info@proauction.ltd.uk or +44 1761 414 000. Distributed by https://pressat.co.uk/.
Derick is an experienced reporter having held multiple senior roles for large publishers across Europe. Specialist subjects include small business and financial emerging markets.