Today, GUM Playbrush has unveiled their electric toothbrush and app, designed to make toothbrushing an exciting experience for children. Research has shown that children brush twice as long and more regularly when they are able to control interactive toothbrushing games.
The GUM Playbrush sonic toothbrush is the only 100% interactive toothbrush and app, allowing children to control the fun games with their own brushing movements. With up to 13 motivational games, a toothbrushing coach and cleaning reports, parents can now support their children in developing healthy teeth cleaning habits.
The brush head is available in two sizes – for children aged 3+ and 6+ – and includes extra soft bristles and a toothpaste section for parents to apply the correct amount of toothpaste. The long-lasting battery offers up to two months of power, removing the need for frequent recharging.
The app offers daily cleaning statistics into a child’s brushing behaviour including how long they have cleaned for, the amount of brushing coverage and frequency. Children are rewarded with “Dayo coins” which they can use to take care of a virtual pet.
Two subscription models are available – the ‘Motivation set’ for £24.99, and the ‘All-round carefree set’ for £39.99, which comes with an annual supply of replacement brush heads.
GUM Playbrush has been designed to start a lifetime of healthy cleaning habits. The toothbrush is available for purchase at www.playbrush.com for £29.99, and the GUM Playbrush app can be tested free of charge for 30 days with the first purchase.
Today, GUM Playbrush has announced the launch of their electric toothbrush and app designed to make toothbrushing an exciting experience for children. Research has shown that children brush twice as long and more regularly when they control interactive toothbrushing games.
The GUM Playbrush sonic toothbrush is the only 100% interactive toothbrush and app that allows children to control the fun games with their own brushing movements. With up to 13 motivational games, a toothbrushing coach and cleaning reports, parents are now able to support their children in developing healthy teeth cleaning habits.
The brush head is available in two sizes – for children aged 3+ and 6+ – and includes extra soft bristles and a toothpaste section for parents to apply the correct amount of toothpaste. The long-lasting battery offers up to two months of power, removing the need for frequent recharging.
The app offers daily cleaning statistics into a child’s brushing behaviour including how long they have cleaned for, the amount of brushing coverage and frequency. Children are rewarded with “Dayo coins” which they can use to take care of a virtual pet.
Two subscription models are available – the ‘Motivation set’ for £24.99, and the ‘All-round carefree set’ for £39.99, which comes with an annual supply of replacement brush heads.
GUM Playbrush has been designed to start a lifetime of healthy cleaning habits. The toothbrush is available for purchase at www.playbrush.com for £29.99, and the GUM Playbrush app can be tested free of charge for 30 days with the first purchase.
Today, GUM Playbrush announced the launch of their electric toothbrush and app, designed to make toothbrushing an exciting experience for children. Research has shown that children brush twice as long and more regularly when they are able to control interactive toothbrushing games.
The GUM Playbrush sonic toothbrush is the only 100% interactive toothbrush and app which allows children to control the fun games with their own brushing movements. With up to 13 motivational games, a toothbrushing coach and cleaning reports, parents can now support their children in developing healthy teeth cleaning habits.
The brush head is available in two sizes – for children aged 3+ and 6+ – and includes extra soft bristles and a toothpaste section for parents to apply the correct amount of toothpaste. The long-lasting battery offers up to two months of power, removing the need for frequent recharging.
The app offers daily cleaning statistics into a child’s brushing behaviour including how long they have cleaned for, the amount of brushing coverage and frequency. Children are rewarded with “Dayo coins” which they can use to take care of a virtual pet.
Two subscription models are available – the ‘Motivation set’ for £24.99, and the ‘All-round carefree set’ for £39.99, which comes with an annual supply of replacement brush heads.
GUM Playbrush has been designed to start a lifetime of healthy cleaning habits. The toothbrush is available
Derick is an experienced reporter having held multiple senior roles for large publishers across Europe. Specialist subjects include small business and financial emerging markets.