A New Book Aims to Assist Young People in Securing and Being Successful in Corporate Jobs

Two experienced professionals are providing invaluable advice on navigating the corporate world with the release of their new book, Cracking Corporate. Matthew Butler-Adam, Regional Managing Director at Duke Corporate Education, and Yusuf Ameer, Associate Director in Corporate Finance at Deloitte, have written the book to help young professionals overcome the barriers and challenges they may face in entering the corporate world.

The authors’ own experiences provide practical tips and essential reading for those who have recently landed a corporate job, or are aspiring to do so. Butler-Adam explains: “We decided to write the book because Yusuf and I spent a lot of time talking about how hard a transition into a large corporate environment can be. Even though we both had many advantages there were challenges throughout. We wanted to do something that we truly believed would help young people get the best start they could.”

Ameer adds: “The book was a two-fold endeavour. On one front, its purpose was to create a small yet significant impact, while on a practical level, it was a means through which Matt and I could share our direct experience in navigating the complexities of a professional career in a fun and memorable way. We aimed to distil not only our learnings and insights, but also the wisdom of other accomplished individuals who have succeeded in their careers. The ultimate goal of this collaboration is to offer young individuals the practical assistance they need to reach their desired levels of success.”

The book contains interviews with successful corporate professionals, such as Sharmla Chetty, CEO of Duke Corporate Education USA, as well as a chapter on AI and its impact on the corporate world.

Cracking Corporate, published by LID Publishing, is available as a paperback and e-book from 19 October 2023.

Regional Managing Director at Duke Corporate Education, Matthew Butler-Adam, and Associate Director in Corporate Finance at Deloitte, Yusuf Ameer, have released their new book, Cracking Corporate, to provide readers with invaluable advice on succeeding as a professional in today’s corporate world.

The book contains practical tips and essential reading for young people who have recently landed or aspire to get a corporate job, and is based on the authors’ own experiences. Butler-Adam explains: “We decided to write the book because Yusuf and I spent a lot of time talking about how hard a transition into a large corporate environment can be. Even though we both had many advantages there were challenges throughout. We wanted to do something that we truly believed would help young people get the best start they could.”

Ameer adds: “The book was a two-fold endeavour. On one front, its purpose was to create a small yet significant impact, while on a practical level, it was a means through which Matt and I could share our direct experience in navigating the complexities of a professional career in a fun and memorable way. We aimed to distil not only our learnings and insights, but also the wisdom of other accomplished individuals who have succeeded in their careers. The ultimate goal of this collaboration is to offer young individuals the practical assistance they need to reach their desired levels of success.”

The book includes interviews with successful corporate professionals, such as Sharmla Chetty, CEO of Duke Corporate Education USA, as well as a chapter on AI and its impact on the corporate world. Cracking Corporate is published by LID Publishing and is available as a paperback and e-book from 19 October 2023.

For more information, please contact Teya Ucherdzhieva (E: teya.ucherdzhieva@lidbusinessmedia.com; M: +44 (0) 7928 666 131) or visit www.lidpublishing.com.

Regional Managing Director at Duke Corporate Education, Matthew Butler-Adam, and Associate Director in Corporate Finance at Deloitte, Yusuf Ameer, have released their new book, Cracking Corporate, to provide readers with invaluable advice on succeeding as a professional in today’s corporate world.

The book contains practical tips and essential reading for young people who have recently landed or aspire to get a corporate job, and is based on the authors’ own experiences. Butler-Adam explains: “We decided to write the book because Yusuf and I spent a lot of time talking about how hard a transition into a large corporate environment can be. Even though we both had many advantages there were challenges throughout. We wanted to do something that we truly believed would help young people get the best start they could.”

Ameer adds: “The book was a two-fold endeavour. On one front, its purpose was to create a small yet significant impact, while on a practical level, it was a means through which Matt and I could share our direct

Derick is an experienced reporter having held multiple senior roles for large publishers across Europe. Specialist subjects include small business and financial emerging markets.

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