A boutique digital marketing agency in the UK called ‘crdone’ is celebrating success with their client, Gadget GoGo, a small brand that has become a market disruptor in the crowded and competitive niche of buying, selling, and repairing gadgets. Despite struggling to compete with the global names dominating the market, ‘crdone’ was able to turn the future prospects of Gadget GoGo around in under 24 months with their laser-focused marketing strategy.
Working closely with Gadget GoGo, ‘crdone’ developed an intelligent strategy to level the playing field for the small brand. By analyzing the problem holistically, ‘crdone’ identified opportunities to compete by offering high-quality, relevant, and helpful content that visitors were searching for. The subsequent strategy focused on building a website structure that delivered content designed to serve customer needs in a way that the big-name brands weren’t. Within six months of implementing the strategy, ‘crdone’ had increased organic search to almost 10 times the original level, and by month 9, 75% of the targeted search phrases were appearing on the first page of Google.
The results were phenomenal, proving that with an intelligent approach and consistent delivery, small brands can become market disruptors and break off their own share of competitive niches from the multi-nationals. By the 12-month milestone, Gadget GoGo was appearing on the first page of Google for hundreds of search phrases with high transactional intent, generating around more than 50,000 unique visitors. By December 2022, they had achieved over 700 ranking keywords on page one, delivering over ten thousand website visitors per month and resulting in over 50% of orders being generated from organic traffic.
Gadget GoGo founder Sam Wilson praised ‘crdone,’ saying that their strategy had delivered results they couldn’t have achieved alone. ‘Crdone’ has established itself as a personalized service with data-driven outcomes for clients, and if you want to know more about their services, you can visit their official website at https://www.crdone.digital.
