Floki, the popular cryptocurrency and utility token, has announced its plans to expand into the Middle East and North Africa (MENA) market. The project, which has gained worldwide recognition and success since its launch, is now looking to further extend its reach through its sister project, TokenFi.
In a recent Arabic video promo shared on social media, Floki gives a glimpse into the products that TokenFi will soon offer in the MENA region. The video showcases how easy it is to tokenize a project using TokenFi, even for those without any coding knowledge.
The protagonist in the video represents the everyday individual with aspirations of wealth. TokenFi aims to help individuals like him by making cryptocurrency accessible to everyone, regardless of their knowledge or connections in the industry.
The decision to focus on the MENA region is strategic, as it is currently the sixth largest crypto economy in the world, with over $389 billion in crypto transactions from July 2022 to June 2023, according to research by Chainalysis. Notably, Turkey, Morocco, and Iran are among the top 30 countries for crypto activity.
Within the region, the United Arab Emirates (UAE) stands out for its strong emphasis on decentralized finance (DeFi) activity. This can be attributed to the country’s progressive regulatory frameworks that attract crypto entrepreneurs and position it as an emerging crypto hub.
Floki’s interest in the MENA region is also driven by the UAE’s focus on financial and technological innovation and its welcoming approach to blockchain technology. This shows the country’s commitment to preparing for the future and embracing new tech trends.
TokenFi, Floki’s sister project, is a tokenization platform that allows for the easy creation and management of digital tokens. The platform offers a user-friendly interface that requires no coding, making it accessible to everyone.
TokenFi is well-positioned in the rapidly growing tokenization sector, which is expected to reach a value of $16 trillion by 2030. This potential has been recognized by leading investment firm BlackRock, which has referred to tokenization as “the next evolution in markets.”
TokenFi, led by the same core team behind the successful Floki token, offers a range of products linked by the $TOKEN utility token. These include the Token Launcher, the QuickLaunch Bot, Launchpad, Generative AI, an AI-powered Smart Contract Auditor, Connect, and the Real World Assets Tokenization Module.
Floki, the “people’s cryptocurrency,” has gained a strong brand recognition with over 460,000 holders and a valuation of $3.5 billion. It has achieved this through its focus on utility, philanthropy, community, and marketing.
Meanwhile, TokenFi is dedicated to revolutionizing the trillion-dollar tokenization industry by providing a user-friendly interface that requires no coding expertise.
For more information about Floki and TokenFi, please visit their official websites and social media pages.
Derick is an experienced reporter having held multiple senior roles for large publishers across Europe. Specialist subjects include small business and financial emerging markets.