The Asian Restaurant and Takeaway Awards (ARTA) have revolutionised the UK’s Asian restaurant industry, with their celebration of excellence, promotion of competition and engagement of the public.
Since its launch in 2017, ARTA has encouraged establishments to innovate and improve their offerings with the aim of pushing boundaries and delivering outstanding dining experiences. The event has also recognised the diverse range of Asian cuisines, from Indian curries to Chinese dim sum and Thai street food.
ARTA has spurred restaurants to elevate their dining experiences beyond serving good food with the introduction of innovative menus, stylish interiors and attentive service. Many establishments have also embraced fusion cuisine and modernisation, combining traditional Asian cuisine with contemporary cooking techniques to create unique dishes. Technology has also been embraced with the rise of food delivery platforms, allowing restaurants to reach a wider customer base and cater to the evolving preferences of modern diners.
Sustainability has also become an important focus for ARTA, with many restaurants now using locally sourced ingredients, reducing food waste, and adopting eco-friendly practices.
Looking towards the future, ARTA will likely have a lasting impact on the Asian restaurant industry in the UK. This includes continued innovation, strengthening of cultural exchange, and economic growth and job creation. As the event continues to gain influence, it will cement its place as an invaluable occasion for the Asian restaurant industry in the UK.
Derick is an experienced reporter having held multiple senior roles for large publishers across Europe. Specialist subjects include small business and financial emerging markets.