HoloAsh, a brand new app, has been launched with the goal of creating a social environment where individuals can thrive by embracing their differences, while also addressing the impact of social media on teenagers’ mental health.
Described as a combination of FaceTime and BeReal, weCall provides a platform for young people and adults to engage in video calls while experiencing real-life moments. The app enables users to have double perspective video calls using both the front and back cameras, allowing them to share real-time experiences with long-distance friends.
The app was developed with a focus on users’ self-esteem and mental well-being. Yoshua Kisihi, CEO of HoloAsh, explains, “Comparing oneself to others on social media is a common practice. However, this can be harmful, leading to feelings of inadequacy and low self-esteem. We want people to cherish authentic friendships rather than chasing after followers. We encourage individuals to share their real selves, in real time and real life.”
Research conducted by the non-profit charity Common Sense reveals that teenagers (aged 13 to 18) spend approximately 90 minutes per day on social media, but they often have conflicting feelings about its impact. Moreover, recent studies from the US Department of Health and Human Services indicate that adolescents who spend more than three hours per day on social media are twice as likely to experience poor mental health outcomes, including symptoms of depression and anxiety.
Considering these findings, the team at HoloAsh places a strong emphasis on the safety features of their app, ensuring it provides a secure space for teenagers. The weCall app offers a range of features, including double perspective video calls using the front and back cameras, the ability to share memorable moments with friends and family, and watch party features for enjoying favorite shows together.
By prioritizing mental health and promoting authentic connections, weCall aims to provide a positive social experience for users, fostering healthy relationships and well-being in the digital age.